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Posted on Thu, Jun 23, 2011 : 12:15 p.m.

5 Millennial truths: We don't do labels, and we care!

By Wayne Baker

0622 ov signs Onward and upward.jpg

Forget red vs blue! Millennials, ages 18-29, are defying the traditional political labels.

Photo courtesy of WikiMedia Commons

Editor's note: This post is part of a series by Gayle Campbell on Our Values about core American values. This week Gayle is focusing on the disconnect between Millennials, those ages 18-29, and older Americans, and searching for ways to improve cross-generational communication.

Millennials are the first to tell you that traditional political labels are overly simplistic. Of course, as we’ve seen before on OurValues.org, a whole lot of Americans are fed up with traditional political signs, symbols and labels. Despite what the media portrays, Americans are diverse in their political beliefs. Millennials, those ages 18-29, are a testament to this truth.

The THIRD "TRUTH":
WE DON’T DO LABELS

This is the generation that’s heralding third-party movements and calls for civility in public life. We’re wired-in online and connected in the streets. We’re openly gay and openly religious. We’re pro fiscal responsibility and anti-poverty.

We’re what older Americans might call “political misfits”: We’ve rejected the “either/or” ideology behind these politicized issues, and instead, chosen both.

We’re more liberal on same-sex marriage than our parents but feel just about the same on abortion, a new Public Religion Research poll finds. To the media, this was a major finding: Millennials are decoupling the traditional values-based agenda!

“No longer are… attitudes on abortion and same-sex marriage… necessarily linked in the minds of Americans,” the report reads. But to Millennials, this is nothing new. We’re used to defying the traditional and rejecting conformity.

We're also used to accusations of political apathy.

We’ve all heard it before — young people don’t care. They’re apathetic and egocentric. Worst of all — they don’t vote. Despite making up a significant percentage of the voter population, young people traditionally turn out at the polls in distinctly low numbers.

When voter turnout rates for senior citizens are nearly 20 percent higher than those of voters under 29, why should politicians even bother with this lackluster group of Millennials? Because …

THE FOURTH “TRUTH”:
WE CARE

Until recently, young people were generally ignored when it came to political campaigning. This past decade, however, has seen a dramatic change in both youth voter recruitment and turnout.

After more than 30 years of a continuous downward youth-voting trend, the 2004 election changed the tide. The trend has continued upwards ever since, and 2008 marked one of the highest youth turnouts ever.

What changed? Technological change is one answer. As we saw on Monday, Millennials are constantly connected, and politicians are using this to their advantage. Facebook, Twitter and text messages have all become popular campaign strategies.

But something else changed. Politicians began asking us to vote. In the past, candidates have assumed young people won’t be at the polls on Election Day — leading them to disregard the concerns of young people and ignore them in their campaigning.

In turn, young people believed politicians didn’t understand their issues, leading them to disregard the importance of voting. The cycle fed off itself, and the result was a tradition of low turnout among young voters.

The 21st century, however, has seen a massive change in voter recruitment on college campuses, and a new focus of politicians on youth concerns. This change in politicians’ attitudes is reflected in growing youth activism.

No longer are we hiding from the polling booths. We’re turning out to vote in surprising numbers, organizing rallies on our college campuses, writing letters to our congressmen, and bringing our friends along with us. We’re one of the most civic-minded generations, and we have volunteer records to prove it.

It’s no surprise that access to education has been one of our top priority issues — voting records show that the more education someone has, the more likely they are to vote. We care, we just want our elected officials to care about us too.

Do you buy into Truth #4?
Are Millennials changing the youth vote for the better?
What would happen if politicians focused more on issues that concern youth?

About Gayle Campbell: After graduating from the University of Michigan with a dual degree in political science and Spanish, Gayle chose to pursue her passion for civility in public dialogue as media director of OurValues.org. Gayle can be reached at ourvaluesproject@gmail.com or on Facebook.