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Posted on Thu, Feb 28, 2013 : 9:45 a.m.

Music producer and Ann Arbor native Drew Money finds success making beats for hitmakers

By Roger LeLievre

drew-money.jpeg

Drew Money

photo by Paisley Dee Photography

You might expect a hip-hop music producer with the moniker Drew Money to be at least a little on the flashy side. But the soft-spoken Ann Arbor native—who has written and produced for hitmakers Niki Minaj, Kanye West, Jay-Z and Lil Wayne, among others—comes across as just the opposite.

“I let the music speak for itself,” he said. “Drew Money—that was something my old boss used to call me. I guess I was always bugging him for my paycheck.”

The nickname stuck.

Money—given name Andrew Thielk—attended Tappan Intermediate School and Pioneer High, from which he graduated in 2001. Home from Miami to visit recently, he sat down with AnnArbor.com to talk about how he got from here to there.

“It is incredibly hard to break into (the business). I feel very blessed and lucky when I look back at all the good breaks and the bad breaks I’ve had. I guess it took me about 10 years to really get my first single and making enough money that I could live off the music.”

Thielk, now 30, said he started playing guitar when he was 11. He was in a band with a friend just for fun and was also part of the Tappan jazz band. At Pioneer, he was more into the golf team (he admits it’s his second passion) than playing music. After one year at Bowling Green State University, he came back to town and enrolled in Washtenaw Community College.

“Basically I signed up for all the music classes—computer music, music sequencing and programming—and I really enjoyed those,” he recalled.

“I guess I have a pretty diverse background as far as music. I enjoy all types of music. My parents would play The Beatles and Paul Simon. My sister would play the Beastie Boys. My dad gave me my first rap tape, which was ‘Rapper’s Delight’—I just enjoy all types of music,” Thielk observed.

In 2003, on the advice of a teacher, he moved to Florida to attend Full Sail Real World Education, a school in Orlando, where he earned an associate’s degree in recording arts.

“That kind of appeased my parents and I got to do something I enjoyed,” Thielk said, adding that he moved to musical hotbed Miami as soon as he graduated and began working in recording studios there.

“The whole time I had been making and selling beats (the non-lyrical musical accompaniment to rap/hip hop songs) on line, trying to get them to artists and get them placed on albums. I got my first production placed on an album when I was still at Full Sail … that really inspired me and showed me I could really do it. I just went on from there,” he said.

His big break came when he wound up producing three songs (“Right Thru Me,” “Blazin’” and "Last Chance") on Niki Minaj’s first album, 2010’s “Pink Money,” that wound up selling millions worldwide.

“It started off with my manager sending beats that I had made to her manager, and then him saying (to her) ‘These are great, you should write (lyrics) to these, record on them.’ Then I flew to New York and I met her in the studio and we got to put the finishing touches on the tracks. It was a very fast process,” Thielk recalled.

Not that it was an easy road to success. After learning the business by working for a producer in Miami for a few years after graduation, Thielk decided to strike out on his own.

“Everyone knows a starving artist story. That was pretty much me for a while,” he admitted. “There was one point I almost gave up, I was so frustrated. I didn’t make any music for about four months. Then my good friend Andrew told me I was too talented to quit. He started buying me studio time and equipment, and that was when I got my break.”

His success with Minaj opened doors, Thielk said.

“Since then, I’ve gotten to work with some of the best songwriters and some great artists. I did a song on Lil Wayne’s last album and that album was very successful. I did a song a year ago for Nelly called ‘The Champ’ that was used as the college bowl game theme song on ESPN.

“It’s a song I started on my couch at home and I finished it with Nelly in the studio at the Hit Factory, one of the greatest studios in the world. And now, to be sitting on my couch and listening to it on ESPN is pretty cool - pretty sweet.”

Thielk said he is content to just provide the music, and let others concentrate on the lyrics.

“I’m not the greatest lyric writer. Plus I’m working with some of the best songwriters. I kind of leave it up to them. I may throw in my two cents every once in a while. It’s not something I typically do,” he said.

Thielk has a busy year ahead, starting with a song that Lil Wayne recorded for his next album and also a song with Darren Criss from the TV show “Glee,” as well as a song from P. Diddy artist Cassie and a few other artists that have been newly signed.

“I still have to promote myself and make phone calls, but the phone does ring a little more than it used to in 2009,” Thielk said.

Comments

anti-thug

Sat, Mar 2, 2013 : 7:27 a.m.

whats the big deal anyway? I can accomplish this over night ;)

Jenn McKee

Fri, Mar 1, 2013 : 8:13 p.m.

Nice to hear the whole story of Drew Money's success. Impressive (and inspiring)...

anti-thug

Thu, Feb 28, 2013 : 10:15 p.m.

HHHA this easy top accomplish , I'll try it in a day..

Psquiggy

Thu, Feb 28, 2013 : 5:41 p.m.

He looks a lot like another Ann Arbor native hip hop producer Drew Cohen (aka Mayer Hawthorne). Must be a Drew thing.

anti-thug

Thu, Feb 28, 2013 : 10:26 p.m.

everyone looks like Drew Cohen!!! both of these guys a living my dreams haha IM never going a dollar for anything I make.

TheDiagSquirrel

Thu, Feb 28, 2013 : 5:07 p.m.

WCC has an excellent performing arts program. It is highly recommended for anybody interested in this career path. They offer certification in music production and engineering, which covers everything from music theory to entertainment law.

Doug Coombe

Thu, Feb 28, 2013 : 4:27 p.m.

Great story Roger!

Lizzy Alfs

Thu, Feb 28, 2013 : 3:06 p.m.

This is amazing! It's such a competitive industry, but you stuck with it. Way to follow your dreams.

anti-thug

Sat, Mar 9, 2013 : 9:26 p.m.

well I'm an experimental hip hop artist with major skills and I didn't sell my "soul" or my style to Niki Minaj!! I stayed the same and if I ever changed my sound a little bit I would have had a change also to sale to Niki Minaj..instead IM an starving artist loving what do Best . IM just saying competitive industry those not always have to do with skills and passions.