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Posted on Sat, Jun 29, 2013 : 5:58 a.m.

Wheels in Motion expands store with focus on engaging cycling community

By Chelsea Hoedl

WheelsinMotion.jpg

Wheels in Motion is expanding its shop by 9,740 square-feet after the purchase of the store space next door.

Chelsea Hoedl I AnnArbor.com

Wheels in Motion is nearing completion of a major expansion project on Washtenaw Avenue that will make it the largest bike shop in Ann Arbor.

The bike store has been family owned and operated since 1933, and originally was located on Ann Arbor's Depot Street and known as Campus Bike & Toy. The shop moved to its home at 3400 Washtenaw Ave., in 1988 as part of its first expansion project. Now, the store continues to grow by taking over the building next door.

The shop's new space previously was owned by Naked Furniture, a store specializing in real wood furniture that moved into the former Blinds to Go building at 3570 Washtenaw Ave., in January 2013.

Owner DeWight Plotner was born into the Wheels in Motion family, and now works in the store alongside his son, Travis Plotner, and his daughter, Chelsie Plotner.

“We’ve been planning to expand for a few years,” DeWight said. “We were just waiting for the right time to do it. We felt that now was the proper time financially and our business has been growing steadily.”

Wheels in Motion bought the neighboring 9,740-square-foot space for $855,000 in late August 2012 — more than quadrupling the size of their previous 2,500-square-foot shop.

After purchasing the vacated space, Wheels in Motion began construction in late March and DeWight said he expects the new portion of the store to be completed by July 15. Work is being done both to the interior and exterior of the building before it will be open to customers.

"We haven't been able to do a lot of the things we wanted to do in our store because of size limits," DeWight said. "This gives us the opportunity to have more of the products we carry actually visible in our showroom and offer space for the cycling public to use."

The new space will feature a conference room open for the cyclists in the area to hold meetings. It also will have room for spinning classes in the winter, Plotner said.

The new conference room will provide Wheels in Motion opportunities to expand the already significant role it plays in the local cycling community. The shop already sponsor events such as the Worst Day of the Year Ride and the Fun Promotions Fat Bike Race at Rolling Hills Park. They also provide support for events like Eco Ride by offering tune-ups and on-site bike checks.

DeWight said despite community engagement, the store is first and foremost a bicycle shop, operating a showroom where customers can browse through a variety of models and customization options. Tune-ups and free adjustments also are available.

While construction is underway, the original store will remain open regular hours, which are 10 a.m. to 7 p.m. on Monday through Friday, 10 a.m. to 6 p.m. on Saturday and 12 p.m. to 6 p.m. Sunday.

Chelsea Hoedl is an intern reporter for AnnArbor.com. She can be reached at choedl@mlive.com.

Comments

Kathleen Kosobud

Sun, Jun 30, 2013 : 5 p.m.

I was an employee of the original Campus Bike and Toy, when it was located on William Street, not Depot Street as incorrectly reported in this article. Farrell and Alice Plotner were the BEST bosses ever--made the difference in many young people's lives by giving them part-time jobs in sales and as mechanics. I think I bought three or four Schwinn bikes from them over the years. Glad to see that DeWight is doing so well!

Robert Timmins

Sun, Jun 30, 2013 : 12:53 p.m.

Is this the same family that owns the Two Wheel Tango Bicycle Shops, and would this be their 4th Bicycle Shop in the surrounding area?

mssomebodynice

Sun, Jun 30, 2013 : 3:05 a.m.

I have known the Plotner family since high school. These are good people! They know bikes and they are honest and hard working! I buy all our family bikes from them and plan to continue to support them with their new store. I look forward to their grand opening! Wishing them all the best!

Bob Krzewinski

Sat, Jun 29, 2013 : 9:12 p.m.

As the article states, DeWight is just not a bike shop owner but a true ambassador of cycling.

miman

Sat, Jun 29, 2013 : 4:07 p.m.

Bought a mountain bike from them back in 1988. Loved the bike and the service. The selection of toys were mind blowing too! Did not know they were still around but under a different name. Great to know.

Major

Sat, Jun 29, 2013 : 3:19 p.m.

Campus Bike and Toy was on E. William back in the day. We used to ride our bikes to their back door in the ally and air up our Stingray tires! Good luck on the expansion DeWight!

oligarchies rule

Sat, Jun 29, 2013 : 2:17 p.m.

I wish them the very best. super friendly and knowledgeable folks

Dog Guy

Sat, Jun 29, 2013 : 12:56 p.m.

Campus Bike & Toy supplied me with crankpins in the 1960's, supplied exercise equipment for my wife to hang her clothes on, and supplied bicycles for our kids to leave all over town. I wish them well as Michigan warms and Ann Arbor marks all pavement as bicycle lane.