Concentrate: Tech Brewery startup aims to help advertisers reach smartphone users
Monetizing users is nothing new in the world of online marketing, but it has been particularly challenging for companies to take advantage of mobile users through advertising.
Mark Bialek | For Ann Arbor.com
Based in the Tech Brewery on Jones Drive, AppKey is about one year old, employs three people, and has reached 8,000 users. The company plans to scale quickly, with CEO Jim Vitek telling Concentrate he expects to hit more than 1 million users within the next year.