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Posted on Thu, Nov 18, 2010 : 12:59 p.m.

Shopping centers survey expects Black Friday to be 'intense'; nearly half of all shopping done for kids

By Heather Lockwood

More American households are expected to shop on Black Friday than did last year, the Kalamazoo Gazette reports.

According to a poll by the International Council of Shopping Centers and Goldman Sachs, 31 percent of American households are expected to hit the Black Friday sales this year — a two percent increase from 2009.

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